This means that you will want yourself and others to act in a way that is congruent with your beliefs. When you hit the tough times, Coco Chanel says that there is an instinctive desire for authenticity. Unfortunately, you are likely to experience some hard times alongside good times. On Getting Through the Hard Times “Hard times arouse an instinctive desire for authenticity.” Similarly, make sure that any task that you spend your time on is worthy of this time and effort. The buttons are there only for aesthetic reasons rather than a practical purpose. In this quote, Coco Chanel gives the example of designing a dress that has buttons without buttonholes. If there is no purpose for a task, then it is not something that you should waste your time on. On Every Act Having a Purpose “Never a button without a buttonhole.”Įvery task you undertake should have a purpose. Accepting that you will need to change throughout the evolution of your business can improve your chances of success. This can involve developing your skills, working on your weaknesses, and changing your attitudes. It is also important that you are willing to change. It is not just your products or services that must change as your business evolves. On Making Changes “I was the one who changed, it wasn’t fashion. Do some research about the needs, wants, and expectations of your target market to ensure that your business has something that will appeal to the right market. When planning what products to sell or services to deliver, you should apply similar principles. On Appealing to the Market “A fashion that does not reach the streets is not a fashion.”Ĭoco Chanel believed that if her designs did not appeal to the mass market by reaching the streets, then they were unsuccessful. If you cannot adapt to different situations so that what you offer to meets the needs of your customers, then your business will fail. It is about how the demands of the market can change, so you must adapt the products or services your business offers accordingly. This Coco Chanel quote is listed by Stylishly Me. When there is an incompatibility between the style and a certain state of mind, it is never the style that triumphs.” On Adapting Your Products or Services “A style does not go out of style as long as it adapts itself to its period. 19.1 “In order to be irreplaceable, one must always be different.” 20.
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